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Here’s my beef! We can’t see into the future

An F&L The European Freight and Logistics Leaders’​ Forum series of short personal comments on the global freight logistics market


Here’s my beef! We can’t see into the future

We don’t have a crystal ball.  Nor are we predicting what will or won’t work, given that we don’t know how capabilities will change, speed of roll-out or how disrupting forces will continue to interact. 

But we can all do a better job of sharing learning experiences and trusted perspectives to gain clarity and understanding of how the world is changing around us.  

In the first in a series of short F&L conversations looking at ideas around technology (Thurs 12 Feb 2026), Matt Pumfrey & Simon Clark with his colleagues talk to us about what they have learned from applying AI very differently in different sectors.  An open conversation. 

F&L leaders often sharing their learning experiences with the community, ensure they are aware of actions taken by others, asking questions, thinking & considering how our own businesses are changing or not changing. These sessions bring the very best knowledge and experience to the fore – and to leaders battling with all the forces at work today, that human input is invaluable.

Philip Evans, Matt Pumfrey, Simon Clark & Pieter Ruijssenaars
February 2026